Halo Effect
The Halo Effect is a cognitive bias in which certain characteristics of the candidate are being put in a more positive light that can influence the overall judgment of the candidate. In recruitment, it happens when information such as studying at Oxford or having worked for a prestigious firm leads to the selection of one candidate over another one. It does not guarantee and – more importantly – does not mean that candidates who do not have these experiences are not qualified for the job. Characteristics such as looks, university, and company names do not guarantee that you have the hard or soft skills that are required for the role.